Tom Jepson Creative


Recent writing, video, and audio content.

Weeknote 09.03.2020

In an effort to commit to writing more frequently here is my first #weeknote! I'll be documenting highlights and points of note from each week, hopefully sparking thoughts and ideas for exciting future 'stuff'. … continue this article

A New Decade of UX

As digital product makers, our expectations of what constitutes a good experience are so advanced from 10, 15, 20 years ago that I don’t honestly believe we’re even looking at something cut from the same cloth. It might now be an amalgam of concepts learned along the way but we’ve come so far down a road, what we had is akin to Betamax next to todays’ streaming services. … continue this article

Don’t Fall Through The UX Cracks

‘Outstanding UX’ is no longer a USP for digital products. Putting user experience first is paramount in delivering value for your customers and for your business. Knowing the right problem to solve before you begin can unlock opportunities in your product that could save you time and money later. … continue this article

The Power of Resilience

The dictionary defines resilience as ‘the capacity to recover from difficulties’. It is what enables us to keep moving; it is toughness, strength. To be resilient is to face down the things which challenge us and say ‘not today’. … continue this article

Looking Back - A Company of One Retrospective

Taking stock of what we do as individuals running a business is paramount to us making progress and setting ourselves up for future success. As a company-of-one, it can be extremely easy to let the world pass by, moving from project to project, without really noticing where you started and where you’ve been. … continue this article

Glutton for Punishment - Peak Experiences in Tough Videogames

As a UX designer, things such as videogames hold a wealth of knowledge that can be picked into. Seeing how the designers have worked to create 'peak moments' in a game and implement mechanics to both drive and impede your progress is deeply interesting. It can fuel the fire of my own creativity, showing new ways to create points of elevation or pride in a product outside of 'traditional gamification'. … continue this article